Inside/Outside Insight

When lead­ing a team of any size, shar­ing our pas­sion for our vision and strate­gic direc­tion is vital. A leader must get every­one engaged and focused on achiev­ing the team’s goals and tak­ing the nec­es­sary actions to real­ize them.

At the same time, we can­not afford to believe we know all the answers. We must not become insu­lated from new think­ing or ideas about how to improve.

Fresh insights can come from a vari­ety of sources, both inside and out­side our team. We must be will­ing to lis­ten and apply what we learn.

New Per­spec­tives Come from Many Places

It may sound triv­ial, but for as long I as I can remem­ber I have asked peo­ple in all indus­tries about their busi­ness and what’s work­ing. Often what I learned was mean­ing­ful, and eas­ily applied in my own business.

Peo­ple who work in cus­tomer ser­vice can offer invalu­able infor­ma­tion, as well as man­agers and exec­u­tives. There is much to be learned from ask­ing sim­ple questions.

If you observe other suc­cess­ful busi­nesses, includ­ing your com­peti­tors, you can glean from them a myr­iad of insights and ideas.

Insights From the Inside

Often the most prac­ti­cal and excit­ing new ideas can come from the peo­ple who know your busi­ness best: your own team.

If we hire the best peo­ple, surely they must have good ideas. New employ­ees can be a great source of infor­ma­tion. It is impor­tant to encour­age open dis­cus­sion and to cre­ate a lit­tle “dynamic ten­sion” as new ideas and bound­aries are explored. Dif­fer­ing views should be encouraged.

Strong team mem­bers who have bought into your vision will usu­ally come to sim­i­lar con­clu­sions when they have all the facts. Get all the rel­e­vant infor­ma­tion on the table. Healthy debate can strengthen the team, gen­er­ate bet­ter deci­sions, and ulti­mately result in stronger con­vic­tion about new directions.

Out­side Insights from Dif­fer­ent Sources

Out­side our own doors, there are oppor­tu­ni­ties for fur­ther insights from third party sources. Even small com­pa­nies ben­e­fit from an expe­ri­enced advi­sory group or board. When out­side peo­ple see our goals, objec­tives, strate­gies, and results, they can often pro­vide a fresh perspective.

Some­times we get so close to our own efforts that we can’t see the obvi­ous issues or flaws. Pre­sent­ing our strate­gies and results to respected peers can also help us feel a healthy amount of pres­sure, increas­ing our feel­ing of account­abil­ity. This keeps us appro­pri­ately on our toes.

Valu­able insights also come from per­sonal one-on-one coach­ing with an expe­ri­enced, trusted advi­sor who is solely inter­ested in help­ing us real­ize our per­sonal goals and aspi­ra­tions. Pro­fes­sional coaches help us stay inten­tion­ally focused on impor­tant aspects of our lives such as career, fam­ily, health, and what­ever else we deem impor­tant. Coaches pro­vide reg­u­lar and fre­quent one-on-one ses­sions that keep us focused and accountable.

Men­tors are another resource. A good men­tor knows your busi­ness or indus­try. They have “been there and done that” so they are able to chal­lenge your think­ing and offer valu­able insights and coun­sel. Coach­ing and men­tor­ing can be just what we need to stay focused and on track, which makes it well worth the investment.

In my own life, there have been three peo­ple that I have con­sid­ered men­tors, as well as sev­eral oth­ers that I observed from afar. This sec­ond group of peo­ple served as great exam­ples for me, although I never spoke to them face-to-face. I liked who they were, what they stood for, and how they con­ducted them­selves, and I tried to apply what I saw in them to my own conduct.

Act­ing on the Information

If we know where to look, we can cer­tainly be exposed to valu­able insights, solid advice, and wise coun­sel. But at the end of the day we need to digest it and apply it. Learn­ing from oth­ers, and then act­ing on that learn­ing, is a test of our own con­fi­dence, humil­ity, and maturity.

As lead­ers, we must be account­able for doing the right things, doing things right, and tak­ing appro­pri­ate action.

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